Independent & carrier-neutral
Wealth is built loudly.It is protectedquietly.for your family.for your business.for generations.
Life insurance, estate planning and wealth strategies for families. Group benefits that keep businesses thriving. Quietly done, exceptionally well.
Why clients stay
One advisor who knows your whole picture.
We work for you, not a carrier. Every recommendation is shopped across the market and chosen on merit, then reviewed with you as life changes.
quote turnaround
lines of coverage for families and businesses
dedicated advisor, start to finish
carrier quotas. We work for you, not an insurer.
What we cover
Two sides of one life, under one roof.
Life Insurance
Term, whole and universal life, calibrated to what your life actually holds.
Estate & Legacy Planning
Structure what you’ve built so it transfers with intention, not friction.
Wealth Creation
Insurance-backed vehicles that compound quietly alongside your portfolio.
Medicare
Supplement, Advantage and Part D, explained in plain English.
Dental & Vision
The everyday coverage families actually use, with real networks.
Health Plan
Quality coverage at $0 or a low monthly premium for qualifying New Yorkers.
Group Health Benefits
Health, dental and vision programs sized for teams of 2 to 200.
Group Life Insurance
Employer-sponsored protection your team can count on.
Workers’ Compensation
New York–compliant coverage that protects your people and your payroll.
Disability Insurance
So income keeps arriving when employees can’t work.
Paid Family Leave
New York Paid Family Leave, administered correctly.
Free benefits benchmark
Send us your current plan and headcount. We’ll compare it with what the market offers today.
Our promise
Wealth is built loudly. It is protected quietly. We would rather earn your renewals for twenty years than your signature once.
How we work
A conversation, not a form.
Every plan begins with one call. Here is what happens after it, and every year after that.
Free consultation
We listen first.
A 15-minute call about what you have, what worries you and what you’re missing.
- No forms, no pressure
- Review of current coverage
- Clear next steps
Side-by-side analysis
We shop the market.
Your case goes to top-rated carriers across the market. You get a custom, side-by-side illustration, not a single quote.
- Carrier-neutral comparison
- Plain-English illustration
- Costs shown up front
Your decision
You choose on merit.
Your advisor walks you through the options. We place the coverage and handle the paperwork.
- Underwriting support
- Application handled for you
- Policy delivery and review
Annual review
Then we look ahead.
Every renewal and life change gets a fresh look, so the plan keeps fitting the life you’re building.
- Renewal benchmarking
- Beneficiary and coverage checks
- Advice as life changes
Working with us
How we work together.
Four promises that hold for every client, whether it’s one life policy or benefits for two hundred people.
Consultation, complimentary.
Your first conversation costs nothing and commits you to nothing. Bring your questions or your current policies.
Quotes, side by side.
We shop top-rated carriers and show you the options next to each other, in plain English, within 6 hours.
No quotas, ever.
We answer to you, not an insurer. A plan we recommend is there because it won on merit.
Renewals, reviewed.
Every renewal and every life change gets a fresh look, so your coverage keeps fitting the life you’re building.
For businesses
Great benefits win talent. We make them affordable.
- 1Send your plan and headcountYour current summary of benefits and renewal
- 2We benchmark the marketFunding options, plan design and contributions
- 3See it side by sideYour plan against what the market offers today
- 4Decide with confidenceWe handle enrollment and every renewal after
What clients say
Relationships measured in renewals.
Private-client standards for everyone: a seven-figure estate strategy and a five-person dental plan get the same advisor and the same follow-through.
They restructured our group health plan and cut our premiums without touching coverage. Our team noticed the difference.
Medicare Annual Enrollment is open until December 7. Plan changes start January 1.
43 days left to review your planMedicare calendar
Your next enrollment dates, counted down.
Questions
Good questions, straight answers.
Still wondering about something? Call 516-225-2343 and ask an advisor directly.
Yes. The first conversation costs nothing, and there’s no obligation to buy anything.
No. Primus is an independent, carrier-neutral agency. We compare plans from top-rated carriers and recommend the one that fits you.
Most quotes come back within 6 hours. A full side-by-side illustration usually takes about 24 hours.
Yes. We handle personal coverage such as life insurance and Medicare, and group benefits for teams of 2 to 200.
For personal coverage, a rough idea of your goals and any policies you already have. For a business, your current plan summary and a headcount.
Let’s protect what you’ve built.
A 15-minute conversation is the only first step. No forms, no pressure, just clarity on what you have and what you’re missing.